CommLinks Blog

The Importance of Digital Advertising: Targeting

Print isn’t dead, but its value to advertisers is shrinking. And with digital technology moving faster than a downhill slider, golf clubs have to reevaluate the efficiency and value of traditional media in their marketing stack compared to some of the new and exciting vehicles in the digital advertising space.
Communication Links
April 24, 2018
CommLinks Blog

Golf Benchmarking: What You Need to Know

One of the biggest issues for general managers, owners, and management companies in the golf industry is to understandhow their golf operation compares to their competitor. The process of benchmarking is creating a standard or reference by which others can be measured or judged. Benchmarking can apply to the golf…
Communication Links
March 29, 2017