Jim Martin

Some of you know from my past blog posts and emails that the Russian Federation is one of the most prolific sources of hacking against websites and social media platforms. Not just in Europe, but here in the U.S. as…

In analyzing email database list management, we believe the winners are those marketers who don't focus on quantity (the biggest), but rather the ones who are targeting quality (the most engaged). In this case, smaller can beat out larger. And,…

On March 10, 2020, Tom Burt, a cybersecurity executive at Microsoft, released a blog post about a significant step taken to corral one of the most prolific botnets we’ve ever seen. In coordination with worldwide ISPs, domain registrars and with…

Last week the Department of Homeland Security and Mozilla, an open source browser developer, warned users to update the popular Firefox browser. It seems that hackers have continued to cast their nets far and wide looking for holes in Internet…

Many technology executives will tell you: there's no such thing as privacy on the Internet. In many ways they are right. Whenever you sign up for any social media website, the information you share is collected in massive data warehouses…

Have you had a Starwood Hotel guest reservation since 2014? If so, Starwood's full line of hotel brands, all owned by Marriott Corporation, has had its entire database breached by hackers that will impact up to 500 million customer accounts.

In the inbound marketing stack, there are a number of inter-connected tools used to attract, inform and convert existing customers and newly-found prospects. Social media, pay-per-click and programmatic digital advertising have emerged as leaders in both B2B and B2C marketing…