September 2010

st-andrews1
  |   cl blog

The value of authenticity

Do you think Australians have ever heard of an Outback Steakhouse? Having never been to Australia, I can’t really say…but I have a strong suspicion the answer is no. My sense is all the Aussie G’Day-ness is sheer marketing hokum designed to create a distinction for...

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14 September
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